I Thoroughly Enjoyed writing this piece for EdelGive's Annual Report 20-21, themed 'Imagine' INSPIRED by JOHN LENNON's LEGEnDARY song.

here are my thoughts on why we must... imagine.

Letter from the CEO's Desk:

The magnificent phoenix lived for over 500 years. She was a glorious bird… beautiful, strong, brilliant. When she knew the end was nearing, she chose her own end. She built her pyre, burst into flames and died, consumed by her own fiery inferno. Then she rose, out of her own ashes, reborn out of nothingness, forever symbolizing a transformation from the death of life.

I would like to believe that the phoenix did not burn to ashes so she could move on into oblivion, or rest in peace for eternity. I would like to believe that it was deliberate – her need to re-emerge, to build herself anew, to imagine a new life with new meaning after shedding her existing burden.